Skip to content
June 18, 2015 / Ryan Edward Roberts

Accident Forgiveness Hypocricy


I’ve been seeing those ads on TV by a big auto insurance company about their “Accident Forgiveness” policy. They talk about how all the other insurance companies only want to replace “two-thirds” of your car’s value if you wreck a new car. They depict the other companies as so uncaring.

Funny thing though, they would do the exact same thing to you if you had their standard insurance policy. You only get accident forgiveness if you pay extra for it. That is in fact hypocritical.

This is why I love marketing. You can say things to convey practically anything you want to and not be outright lying.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: